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Improve your script and brief writing skills
Improve your script and brief writing skills for corporate videos, digital marketing, social video or client/customer information videos in this two day, hands-on practical course, where you’ll learn “The Twelve Commandments” of how to write a great short video brief and script, and get some hands-on practice flexing your creative muscles.
Craft a powerful video story, which is really a message that will connect your customers with your brand in a meaningful way
Brief your ideas so that your creative vision comes to life, create a hook and produce a compelling call to action
Write video scripts that create a visual ‘storyworld’ and use engaging, clear language
Is the Writing Video Scripts & Briefs right for you?
In marketing today, the most persuasive call to action is the play button. Creating compelling video content is a fundamental skill for anyone in internal or external marketing communications or PR. Successful brands are expanding their use of video throughout the entire customer journey to help them build better relationships, educate and convert buyers and improve customer satisfaction. Organisations are also using video extensively to communicate with and train their employees. This is a very practical workshop and will be very useful for anyone who creates or commissions video.
What you will need
No scriptwriting experience necessary. Simply come to the course with an idea for a video you need to create. A workbook will be provided, however it would be helpful to bring along a laptop if you have one.
IMPORTANT INFORMATION ** AFTRS reserves the right to cancel any course for any reason at any time. In the event of a course being cancelled a full refund of course fees will be provided. If you are planning to travel to attend a course, please confirm with us via email that the course will be proceeding before you make your travel bookings. AFTRS is not liable for any travel costs incurred due to course postponement, cancellation, or any other circumstance.
If an attendee wishes to withdraw from a course, they may do so up to 15 days before the course commences and get a full refund. Cancellations 14 days or less before course commencement will incur a fee.
Find out more information about discounts and refunds.