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Master of Arts Screen: Business

Behind the scenes of ‘My First Panic’ | Dir. Michaela Holmes

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SUCCEED AS A LEADER IN THE SCREEN BUSINESS AND MEDIA SECTOR

Maximising accessibility and choice, AFTRS offers flexible study options for the Master of Arts Screen: Business. Study on-campus, online (or a combination of both) and choose between 1-4 subjects per semester.

Designed for a new generation of screen leaders, AFTRS’ Master of Arts Screen: Business is Australia’s foremost screen business course. For more than a decade it has accelerated the careers of screen media practitioners, delivering high-quality content to producers, developers, broadcasters, filmmakers, creative arts managers, founders, and many, many screen sector entrepreneurs. It has driven the expansion and growth of new and existing IP, generated numerous, sustainable start-ups, grown businesses, and enabled the adaptation and monetisation of new technology through highly developed creative screen business models.

World-leading among film schools, AFTRS is consistently ranked among the top fifteen international film schools by The Hollywood Reporter. As an industry-facing institution, it is uniquely positioned to offer a balanced delivery of theory and real-world practice unparalleled in Australia, and its Master of Arts Screen: Business has long been acknowledged as one of the best postgraduate programs in contemporary screen business and creative leadership in the world.

“What surprised me about the curriculum was the focus on making students into an entrepreneur and a leader, with so many industry leaders coming to chat to us in the classroom. They’re creating tomorrow’s leader. I feel that they’re preparing me for the next 10 years.”
Indrani Kopal

Importantly, as the industry develops and grows, so does the MASB, keeping pace with rapid changes in technology and screen business practice. It offers a compelling mix of in-depth research and intensive workshops exploring the benefits and opportunities to be found in a screen sector undergoing profound disruption. The MASB is offered in a variety of formats to meet the growing demand for more flexible, nationwide delivery and specialised study through a range of focused electives.

The other thing that the course did was give us tools and frameworks for horizon scanning and looking into the future. The course really took me through the process of research, identifying an opportunity, developing an idea that speaks to that opportunity, get feedback on that pitch, refine it, develop it. It’s a bit like an incubator in a sense.”
Claire Evans
“I felt so laser focused in what I had been working on, and the course takes a big thinking approach. That was so beneficial to me to be able to change the way I thought about and approached things, and to take a broad look at the whole ecosystem and how it all fits together. It really shook up my thinking.”
Karina Libbey

A range of scholarships are available to successful applicants of the Master of Arts Screen: Business; you will be prompted to apply for them following your submission.

AFTRS scholarships

Explore AFTRS’ screen and audio postgrad courses in person or online. Meet staff, tour facilities, and gain personalised advice.

PostGrad Info Nights

Meet Master of Arts Screen: Business Course Convenor Peter Herbert

 

Go Behind the scenes of the Master of Arts Screen: Business

“What’s interesting about this course is that it caters to you from all angles. There were people in our peer group that were already entrepreneurial, some that had bigger production companies, some that had never taken on anything entrepreneurial, but had extensive professional experiences as writers or directors or creative directors, but wanted to do their own work.”
Jaye Rosenberg
“Even after graduating, for several years I’ve always leaned back on my Masters as a crutch that’s holding me up to all the things that inspire me, both within and outside of work. The tools that we had learned while studying served us well – they had given us insight to business planning and strategy, looking at where there might be opportunities managing growth on a global scale and where the weaknesses are.”
Marissa McDowell

Is the Master of Arts Screen: Business right for you?

The Master of Arts Screen: Business is a transformational program designed for mid-career professionals from all aspects of the screen media sector. It aspires to develop graduates into visionary, highly-skilled leaders and entrepreneurs able to enrich Australian culture, expand and grow the Australian screen media economy, build businesses and achieve high-level, sustainable careers in the dynamic, fast-moving, global screen media landscape.

The MASB is a course aimed at understanding the screen media landscape and forming a strategy that takes you where you want to be. In classes, you will share knowledge on a peer-to-peer basis, forming lifelong relationships with key players across the sector. At the completion of your studies, you will emerge with a fully realisable plan to take to the market. It will be, perhaps, the most important step of your career.

Importantly, as the industry develops and grows, so does the MASB, keeping pace with rapid changes in technology and screen business practice. It offers a compelling mix of in-depth research and intensive workshops exploring the benefits and opportunities to be found in a screen sector undergoing profound disruption.

COURSE DELIVERY

All students begin with a prerequisite finance subject and end their course with a capstone project, which is a major, concluding piece of work. The capstone brings together the strands of Leadership, Entrepreneurship and Finance and is supported by research into an area of expertise, and sophisticated skills in presentation techniques and report writing.

Study on-campus, online (or a combination of both) and choose between 1-4 subjects per semester.

In preparing screen professionals for their future roles in the screen media sector, the course emphasises intensive, practice-based development and skills training, balanced with theoretical frameworks that equip students to think critically and evaluate the complex, real-world problems encountered when engaging with the global screen media market.

Teaching is a combination of specialist lectures, workshops, expert tuition and sophisticated interaction with the screen media industries.

Students will gain crucial knowledge and skills in entrepreneurial leadership, collaboration and team management, financial management and modelling, strategic innovation, and the development processes and associated business planning modelling for content and project creation, from inception through to realisation. Throughout the course, there will be sustained, detailed research and analytical skills development, along with complex problem solving directed at the advanced analysis of existing and emerging screen technologies. There will also be associated business opportunities.

The electives are designed to enable students to engage in global screen business gaining international perspectives and contexts. Electives also deliver focussed teaching in creative arts management and project development.

CAREER OPPORTUNITIES

AFTRS’ Master of Arts Screen: Business is designed for the screen leader ready to engage with the unlimited potential of the media industries. Armed with a suite of financial and entrepreneurial skills, graduates of this course will create new businesses, lead creative teams in the public, creative arts and private sectors, and join a network of screen business alumni operating at the forefront of screen content around the globe.

AFTRS screen business alumni include Chloe Rickard, Partner and COO, Jungle Entertainment; Bridget Callow-Wright, Midwinter Films; Angela Bates, Development and Investment Manager, Screen Australia Indigenous Department; Sue Maslin, Producer; Matt Hancock, General Manager, SBS On Demand; Nathan Anderson, COO and Executive Producer, Start Beyond; Peter Drinkwater, CEO, Screen Audience Research Australia (SARA); and Paul Wiegard, Co-founder and CEO, Madman Entertainment.

 

Meet Your Lecturers

Peter Herbert

A writer, producer and executive producer for a many national and international companies, among them Crawford Productions, PBL Productions, Taffner…

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Krista Jordan

Krista Jordan has over twenty years professional industry experience in creative and commercial filmmaking. Her professional film credits include The Matrix,…

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Dr. Pieter Aquilia

Dr. Pieter Aquilia is a scriptwriter, script editor and director, who has combined her creative practice with a career in…

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YOU WILL LEARN TO:

Industry Forms and Practice

Research and evaluate the political, economic, cultural and social dynamics of the local and global screen business industries and develop solutions to identified issues

Business Acumen

Analyse, identify and communicate financial matters and sophisticated business models through the critical evaluation of screen business financial frameworks and measures

People Skills

Develop and deploy an approach to leadership in their business or career to achieve a defined outcome

Frameworks and Perspectives

Deploy appropriate research methods and strategic frameworks applicable to the screen media industries, and an approach to innovation to construct a competitive business advantage, overcoming issues and planning for future growth

Analysis

Critically appraise the screen media market potential and formulate an approach to reaching audiences/customers that aligns to a screen product or company

Get Answers

How to apply

Admission into the Master of Arts Screen: Business is a competitive, merit-based process. All applicants must meet the Admission Requirements, and submit the required Application Tasks.

Submitting your application is an easy, online process. The Application Portal will guide you through each stage and allows you to save and come back to your application any time before the close date.

Applications for the 2025 intake are expected to open on Monday 17 June 2024, and close at 11.55pm Tuesday 29 October 2024.

We are committed to accessibility and providing reasonable adjustments through our admissions process. If you require any support or reasonable adjustments, please contact our Admissions Team.

For more information on how to apply, including admission requirements, evidence required, application tasks and what we’re looking for, review the Master of Arts Screen: Business 2025 Application Guidance Notes.

Admission requirements

Admission into the Master of Arts Screen: Business requires you to meet the following:

Prior Education
You are required to meet one of the following categories:

  • An undergraduate degree at bachelor level or higher OR
  • Equivalent work experience and/or training

Citizenship/Residency
Admission into the Master of Arts Screen: Business is only available to domestic students.

You are considered a domestic student for application purposes if you are:

  • An Australian citizen
  • A New Zealand citizen
  • An Australian permanent resident
  • An Australian permanent humanitarian visa holder

For more information on Admission Requirements, and the evidence you’ll be required to submit, review the Master of Arts Screen: Business 2025 Application Guidance Notes.

Application tasks

Admission into the Master of Arts Screen: Business is a competitive, merit-based process. As well as meeting the Admission Requirements, you will need to submit the following application tasks.

Personal Statement and CV
Submit up to 300 words outlining why you want to study at AFTRS in your chosen discipline, and an updated CV of up to 3 pages.

Business Project Proposal
Submit a statement outlining your proposal for a current business project that you are interested in pursuing.

For more guidance on your Application Tasks, and what we’re looking for, review the Master of Arts Screen: Business 2025 Application Guidance Notes.

Adjustment Factors

To ensure AFTRS reflects Australian society, we support the best talent, from all backgrounds into our courses and careers in the screen and audio industries.

Admission into the Master of Arts Screen: Business is based on the competitiveness of your final score, which is your assessment score plus any adjustment factors you may be eligible for.

Adjustment factors are applied automatically based on the information you submit in your application. AFTRS may request documentary evidence to verify your eligibility for Adjustment Factors.

A maximum of 10 adjustment factors applies.

Aboriginal and Torres Strait Islander Persons
Applicants who identify as being of Aboriginal descent, Torres Strait Islander descent or of Aboriginal and Torres Strait Islander Descent.
10
Persons with Disability
Applicants who identify as living with disability (as defined in the Disability Discrimination Act 1992)
2
Remoteness
Applicants whose residential address outside NSW and/or identified by the Australian Bureau of Statistics as being in Inner Regional Australia, Outer Regional Australia, Regional Australia, Remote Australia or Very Remote Australia.
2
Socio-Economic Disadvantage
Applicants whose residential address is identified by the Australian Bureau of Statistics as being in the lowest 25% on the Index of Relative Socio-Economic Disadvantage.
2

Fees and scholarships

Fees
The tuition fees shown above are the indicative course tuition fees, expressed as both a total course cost and per annum cost. They are reviewed each year and you are liable for the additional tuition costs if the tuition fees rise during the course of your enrolment.

FEE-HELP
This course is FEE-HELP approved. Refer to the Study Assist website for details.

Scholarships
A range of scholarships are available to successful applicants of the Bachelor of Arts Screen: Production; you will be prompted to apply for them following your submission.

AFTRS scholarships

Get Answers

How to apply

Admission into the Master of Arts Screen: Business is a competitive, merit-based process. All applicants must meet the Admission Requirements, and submit the required Application Tasks.

Submitting your application is an easy, online process. The Application Portal will guide you through each stage and allows you to save and come back to your application any time before the close date.

Applications for the 2025 intake are expected to open on Monday 17 June 2024, and close at 11.55pm Tuesday 29 October 2024.

We are committed to accessibility and providing reasonable adjustments through our admissions process. If you require any support or reasonable adjustments, please contact our Admissions Team.

For more information on how to apply, including admission requirements, evidence required, application tasks and what we’re looking for, review the Master of Arts Screen: Business 2025 Application Guidance Notes.

Admission requirements

Admission into the Master of Arts Screen: Business requires you to meet the following:

Prior Education
You are required to meet one of the following categories:

  • An undergraduate degree at bachelor level or higher OR
  • Equivalent work experience and/or training

Citizenship/Residency
Admission into the Master of Arts Screen: Business is only available to domestic students.

You are considered a domestic student for application purposes if you are:

  • An Australian citizen
  • A New Zealand citizen
  • An Australian permanent resident
  • An Australian permanent humanitarian visa holder

For more information on Admission Requirements, and the evidence you’ll be required to submit, review the Master of Arts Screen: Business 2025 Application Guidance Notes.

Application tasks

Admission into the Master of Arts Screen: Business is a competitive, merit-based process. As well as meeting the Admission Requirements, you will need to submit the following application tasks.

Personal Statement and CV
Submit up to 300 words outlining why you want to study at AFTRS in your chosen discipline, and an updated CV of up to 3 pages.

Business Project Proposal
Submit a statement outlining your proposal for a current business project that you are interested in pursuing.

For more guidance on your Application Tasks, and what we’re looking for, review the Master of Arts Screen: Business 2025 Application Guidance Notes.

Adjustment Factors

To ensure AFTRS reflects Australian society, we support the best talent, from all backgrounds into our courses and careers in the screen and audio industries.

Admission into the Master of Arts Screen: Business is based on the competitiveness of your final score, which is your assessment score plus any adjustment factors you may be eligible for.

Adjustment factors are applied automatically based on the information you submit in your application. AFTRS may request documentary evidence to verify your eligibility for Adjustment Factors.

A maximum of 10 adjustment factors applies.

Aboriginal and Torres Strait Islander Persons
Applicants who identify as being of Aboriginal descent, Torres Strait Islander descent or of Aboriginal and Torres Strait Islander Descent.
10
Persons with Disability
Applicants who identify as living with disability (as defined in the Disability Discrimination Act 1992)
2
Remoteness
Applicants whose residential address outside NSW and/or identified by the Australian Bureau of Statistics as being in Inner Regional Australia, Outer Regional Australia, Regional Australia, Remote Australia or Very Remote Australia.
2
Socio-Economic Disadvantage
Applicants whose residential address is identified by the Australian Bureau of Statistics as being in the lowest 25% on the Index of Relative Socio-Economic Disadvantage.
2

Fees and scholarships

Fees
The tuition fees shown above are the indicative course tuition fees, expressed as both a total course cost and per annum cost. They are reviewed each year and you are liable for the additional tuition costs if the tuition fees rise during the course of your enrolment.

FEE-HELP
This course is FEE-HELP approved. Refer to the Study Assist website for details.

Scholarships
A range of scholarships are available to successful applicants of the Bachelor of Arts Screen: Production; you will be prompted to apply for them following your submission.

AFTRS scholarships

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AFTRS graduates are

Storytellers

Practitioners

Creators

Cultural leaders

Storytellers who possess the courage and integrity to embrace and reflect Australian perspectives.

Practitioners skilled for the screen and audio industries.

Creators who can effectively communicate ideas, problem-solve and collaborate inclusively.

Cultural leaders able to apply positionality and ethics in their practice.

Storytellers

Storytellers who possess the courage and integrity to embrace and reflect Australian perspectives.

Practitioners

Practitioners skilled for the screen and audio industries.

Creators

Creators who can effectively communicate ideas, problem-solve and collaborate inclusively.

Cultural leaders

Cultural leaders able to apply positionality and ethics in their practice.

Events Coming Up

Link to
AFTRS POSTGRAD INFO NIGHTS 2024

Explore AFTRS’ screen and audio postgrad courses in person or online. Meet staff, tour facilities, and gain personalised advice.

DISCLAIMER: Changes in circumstances may impact upon the accuracy or currency of information. While AFTRS takes all due care to ensure that the information is accurate, it reserves the right to vary any information described here without notice.