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Impact Producing

Want to learn more about impact campaigns – strategy, audience and philanthropic finance?

This seminar will focus on building audience, distribution and impact strategy and will draw on industry expert Malinda Wink’s expertise and best practice case studies from Australia and across the world.

Across the session, participants can expect to understand key elements of impact strategy design, distribution and audience-building (including lessons from the post-COVID world), building an impact team and managing relationships with stakeholders and protagonists, budget and raising finance.

Participants will be invited to share examples of their own work and submit key questions prior to the seminar.

The seminar runs 2pm-5.30pm with two fifteen-minute breaks, and will be delivered completely online via Zoom Video.

Discounts are available for bookings of three or more attendees in the seminar. To get this discount please phone AFTRS Short Courses on1300 065281.

Gain an understanding of Impact strategy design

Learn about managing relationships with stakeholders and protagonists

Hear about how impact campaigns can assist with raising finance

Why go to this seminar?

If you are documentary, factual TV or online content producer with projects that have an intended social impact, then you can’t afford to miss this invaluable seminar from one of the experts in this field. Lessons learned from the documentary sector can also be applied to scripted series and features that have a social impact agenda.

If you aren’t sure whether impact producing is for you, find out more here.


This seminar is part of the Short, Sharp and Immediately Useful series of professional development seminars at AFTRS. Check out the other seminars in the series here.

Meet Your Tutors

Malinda Wink

Malinda is Global Director, Good Pitch at Doc Society (formerly BRITDOC). From 2013-2019 Malinda Wink served as Executive Director of…

Learn More

What you will need

As this seminar is delivered entirely online via Zoom video you will need to have access to a good internet connection, a computer with built-in camera and microphone and a quiet space to participate. Headphones are recommended.

Once you are enrolled we will send out instructions for participation and you will receive a link to a pre-seminar survey for any questions.

Impact Producing Offerings


25 Jun 2020 to 25 Jun 2020
Thurs 2:00 - 5:30pm

Course Price:

This is the standard course price.


For more information call 1300 131 461, or register for future offerings.

IMPORTANT INFORMATION: AFTRS reserves the right to cancel any course for any reason at any time. In the event of a course being cancelled a full refund of course fees will be provided. If you are planning to travel to attend a course, please confirm with us via email that the course will be proceeding before you make your travel bookings. AFTRS is not liable for any travel costs incurred due to course postponement, cancellation, or any other circumstance.

If an attendee wishes to withdraw from a course, they may do so up to 15 days before the course commences and get a full refund. Cancellations 14 days or less before course commencement will incur a fee.

Find out more information about discounts and refunds here.

For more information email shortcourses@aftrs.edu.au or call 1300 223 877.